Recently somebody sent me a pair of vintage towel ads which I thought were just wonderful. It’s all about freshly showered American housewives, luxuriating in their shrines to the glory of consumer textiles:

freshly showered housewife wearing nothing but a towel

woman toweling herself off after a shower

wives wearing towels in magazine ads

I am picturing the living room conversation over these magazine ads.

Wife: “Honey, look at this! I want a bathroom just like that!”

Husband (spoken): “Yes, dear.”

Husband (unspoken): “Me too, if it means you’ll be dressed just like that.”

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